We captured creative, memorable moments that represented the culture, people, and products to effectively market the business as the garden centre of choice.
The primary reason Nick Moffat, Owner, initiated a meeting with Real (Sproing’s Business Strategy/Coach) was to foster the growth of the business. Fast forward one year, the Sproing strategy team has helped implement departmental operating budgets, financial forecasting processes, organizational structure designed to support growth, ongoing hiring strategy and employee onboarding processes.
Business Goals
Nicholas Alexander offers a comprehensive package!
Stocked with quality gardening products, gifts and unique items, Nicholas Alexander's Garden Centre has everything you need to get growing. The team of experienced professionals also offers full-service landscape design, and is passionate about turning your dream project into a reality! From online advertising to capturing great visuals, we love working with Nicholas Alexander and showcasing all of the great products and services they offer.
Mission
Nick Moffat, Owner, wanted to embrace the digital landscape of his industry and get even more in touch with his customers. As Nick grew his family's legacy from Art Knapps to Nicholas Alexander Home & Garden, he was passionate to show the personal connection between his family and their long-standing loyal customers.
Results
Through intentional video marketing, social media advertising and ongoing business strategy support, the Moffat family saw their business grow rapidly.
Video ad views on social media.
Increased website traffic in 1 year.